Foras are based in Folkestone where they craft unique scents in their lab, which is just a short walk from the sea.

Each fragrance was developed for a different person in the perfumer's family to celebrate birthdays or special occasions (hence FORAS “for us”). Instead of being made as one single range, they have therefore each developed at different stages and with an entirely different person in mind but all with an overarching connection and style between them.

The perfume house works solely with Alexander Verier, who is a formulator and perfumer from Kent, England.