Sakura Snow | 桜吹雪

by d'Annam
Sakura Snow
Woody
Notescherry blossomjuniperlily-of-the-valleysnow accordwhite musk
Tags #fresh
Style unisex

Snow
falls on snow—
and remains silent

- Santōka Taneda

雪へ雪
ふるしづけさに
をる

- 種田山頭火

Lily of the valley, sunny and sharp, is rendered rounded and suave with a cushion of white musk. The effect is a blizzard of innocent florals.

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All about this fragrance

Vibe check

This is a scent for close, quiet spaces where freshness matters more than volume: a pale floral trail in cold air, soft and composed rather than decorative. It suits a wearer who prefers an understated presence, with a clean, wintry brightness that feels calm and self-possessed.

How to wear

Best in cool to cold weather, where the snow accord and juniper stay crisp and the muguet reads airy rather than sweet. Apply lightly to let the white musk and ambroxan create a soft halo; it wears with moderate projection and settles into a clean, smooth skin scent over about six hours.

Who it’s for

For those who like transparent florals, cool green facets, and a clean musky finish. It will appeal to wearers who enjoy delicate, modern scents with a serene, slightly abstract character rather than rich sweetness or heavy woods.

Release year

2024

The nose

Anh Ngo Anh Ngo is a perfumer at IFF whose work here shows a precise, modern hand: transparent, textural, and built around contrast rather than density. Sakura Snow reflects that style well, pairing cool mineral freshness with soft floral radiance and a clean musky base. The composition suggests a perfumer interested in atmosphere and restraint, using juniper, snow, and muguet to create a lucid, almost watercolor-like effect. In d'Annam’s Japan-inspired collection, Ngo’s role is to translate a poetic seasonal image into a wearable, contemporary fragrance.

d'Annam’s story

d'Annam builds fragrances around cultural memory and place, with a contemporary niche sensibility that favors clarity, storytelling, and thoughtful composition. The house also emphasizes sustainability through vegan formulas and recyclable packaging, giving its perfumes a polished but conscientious identity.

Sakura Snow | 桜吹雪’s concept

Sakura Snow belongs to d'Annam’s Chapter 2: Memories of Japan collection and was shaped around the meeting point of snow and cherry blossom imagery. Its inspiration comes from a haiku by Santōka Taneda, which lends the fragrance its quiet, suspended mood: winter air, first bloom, and the hush between seasons.

Extra info

The name combines sakura, or cherry blossom, with snow imagery, and the Japanese title 桜吹雪 evokes drifting petals in the wind. It is part of d'Annam’s Japan-themed Chapter 2 collection and is presented in minimalist, recyclable packaging.

All about this fragrance

Close

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Notescherry blossomjuniperlily-of-the-valleysnow accordwhite musk
Tags #fresh
Style unisex

Snow
falls on snow—
and remains silent

- Santōka Taneda

雪へ雪
ふるしづけさに
をる

- 種田山頭火

Lily of the valley, sunny and sharp, is rendered rounded and suave with a cushion of white musk. The effect is a blizzard of innocent florals.

Close

All about this fragrance

Vibe check

This is a scent for close, quiet spaces where freshness matters more than volume: a pale floral trail in cold air, soft and composed rather than decorative. It suits a wearer who prefers an understated presence, with a clean, wintry brightness that feels calm and self-possessed.

How to wear

Best in cool to cold weather, where the snow accord and juniper stay crisp and the muguet reads airy rather than sweet. Apply lightly to let the white musk and ambroxan create a soft halo; it wears with moderate projection and settles into a clean, smooth skin scent over about six hours.

Who it’s for

For those who like transparent florals, cool green facets, and a clean musky finish. It will appeal to wearers who enjoy delicate, modern scents with a serene, slightly abstract character rather than rich sweetness or heavy woods.

Release year

2024

The nose

Anh Ngo Anh Ngo is a perfumer at IFF whose work here shows a precise, modern hand: transparent, textural, and built around contrast rather than density. Sakura Snow reflects that style well, pairing cool mineral freshness with soft floral radiance and a clean musky base. The composition suggests a perfumer interested in atmosphere and restraint, using juniper, snow, and muguet to create a lucid, almost watercolor-like effect. In d'Annam’s Japan-inspired collection, Ngo’s role is to translate a poetic seasonal image into a wearable, contemporary fragrance.

d'Annam’s story

d'Annam builds fragrances around cultural memory and place, with a contemporary niche sensibility that favors clarity, storytelling, and thoughtful composition. The house also emphasizes sustainability through vegan formulas and recyclable packaging, giving its perfumes a polished but conscientious identity.

Sakura Snow | 桜吹雪’s concept

Sakura Snow belongs to d'Annam’s Chapter 2: Memories of Japan collection and was shaped around the meeting point of snow and cherry blossom imagery. Its inspiration comes from a haiku by Santōka Taneda, which lends the fragrance its quiet, suspended mood: winter air, first bloom, and the hush between seasons.

Extra info

The name combines sakura, or cherry blossom, with snow imagery, and the Japanese title 桜吹雪 evokes drifting petals in the wind. It is part of d'Annam’s Japan-themed Chapter 2 collection and is presented in minimalist, recyclable packaging.

All about this fragrance

Close