New 2019 packaging: crimped spray (as opposed to the previous design of screw-on self assembly spray).
Perfumer: Bertrand Duchaufour.
Or du Sérail exudes almost gooey intoxicating sweetness of a cigar soaked in rum with hints of candied fruit and honey at the edges.
You can relate to this perfume if you ever discovered that secret cupboard your grandma kept spice, vanilla, honey, cognac, candied oranges and chocolate among other fragrant treasures reserved for festive cake making. When you finally locate it, you just linger at the open door and marvel at the rich, sweet aromas, before checking if there’s anything worth secretly tasting.
Tobacco, very much present in the formula probably stands for the antic cabinet itself.
The Sniff on Au de Serail:
"There is a sugared, decadent and festive tone about the start of the scent without a doubt. The feeling that it evokes is of a Victorian Christmas celebration; opening a giant box of Christmas sweets and staring at the amassed rows of candied fruit lying in their little compartments, the jewelled colours glinting in the light of the log fire."
All about this fragrance
Vibe check
This is a fragrance for close rooms and low light, where its boozy sweetness and tobacco warmth can unfold slowly. It suits someone who likes to leave a rich, textured impression: polished, intimate and a little decadent, with the scent of candied fruit and smoke lingering in the air.
How to wear
Best worn in cooler weather, when its honeyed fruit, rum and tobacco notes can bloom without becoming too dense. Apply sparingly at first: the perfume has strong presence and a long, enveloping trail, so one or two sprays are often enough to let the sweetness and smoky woods settle beautifully on skin.
Who it’s for
For lovers of oriental gourmands, boozy tobacco scents and perfumes with a plush, slightly smoky sweetness. It will appeal to those who enjoy rich compositions with fruit, honey, leather and wood, and who prefer depth, texture and a distinctive signature over freshness.
Release year
2014
The nose
Bertrand Duchaufour is known for giving oriental and woody compositions a sense of air and movement, balancing density with lift. His work often blends spice, resin, tobacco, leather and boozy facets into fragrances that feel richly layered rather than heavy. For Or du Sérail, he shapes a golden, gourmand tobacco accord with his characteristic contrast of sweetness and structure: fruity brightness, rum-like warmth and a smoky, textured base that keeps the composition elegant rather than syrupy.
Collaborators
Naomi Goodsir helped define the fragrance’s creative universe, bringing her taste for characterful, couture-like compositions and the house’s fascination with noble materials. Renaud Coutaudier is credited as co-creative director, helping shape the brand’s olfactory direction and the final concept around golden tobacco and textured oriental warmth.
Naomi Goodsir’s story
Naomi Goodsir Parfums approaches fragrance as a crafted object: distinctive, tactile and deliberately individual. The house favors original compositions built around expressive raw materials, with an emphasis on texture, elegance and a quietly radical sense of style rather than trend-led polish.
Or du Sérail’s concept
Or du Sérail, meaning “gold seraglio,” was launched in 2014 as the brand’s third fragrance. Its concept draws on opulent Middle Eastern imagery and on Delacroix-inspired fantasy, translating that world into a sweet, smoky oriental built around tobacco, fruit, honey and warm resins.
Extra info
Or du Sérail means “gold seraglio.” It was released in 2014 and later appeared in updated 2019 packaging with a crimped spray. The fragrance is often described as a golden tobacco gourmand with a rum-soaked, candied-fruit feel.
New 2019 packaging: crimped spray (as opposed to the previous design of screw-on self assembly spray).
Perfumer: Bertrand Duchaufour.
Or du Sérail exudes almost gooey intoxicating sweetness of a cigar soaked in rum with hints of candied fruit and honey at the edges.
You can relate to this perfume if you ever discovered that secret cupboard your grandma kept spice, vanilla, honey, cognac, candied oranges and chocolate among other fragrant treasures reserved for festive cake making. When you finally locate it, you just linger at the open door and marvel at the rich, sweet aromas, before checking if there’s anything worth secretly tasting.
Tobacco, very much present in the formula probably stands for the antic cabinet itself.
The Sniff on Au de Serail:
"There is a sugared, decadent and festive tone about the start of the scent without a doubt. The feeling that it evokes is of a Victorian Christmas celebration; opening a giant box of Christmas sweets and staring at the amassed rows of candied fruit lying in their little compartments, the jewelled colours glinting in the light of the log fire."
All about this fragrance
Vibe check
This is a fragrance for close rooms and low light, where its boozy sweetness and tobacco warmth can unfold slowly. It suits someone who likes to leave a rich, textured impression: polished, intimate and a little decadent, with the scent of candied fruit and smoke lingering in the air.
How to wear
Best worn in cooler weather, when its honeyed fruit, rum and tobacco notes can bloom without becoming too dense. Apply sparingly at first: the perfume has strong presence and a long, enveloping trail, so one or two sprays are often enough to let the sweetness and smoky woods settle beautifully on skin.
Who it’s for
For lovers of oriental gourmands, boozy tobacco scents and perfumes with a plush, slightly smoky sweetness. It will appeal to those who enjoy rich compositions with fruit, honey, leather and wood, and who prefer depth, texture and a distinctive signature over freshness.
Release year
2014
The nose
Bertrand Duchaufour is known for giving oriental and woody compositions a sense of air and movement, balancing density with lift. His work often blends spice, resin, tobacco, leather and boozy facets into fragrances that feel richly layered rather than heavy. For Or du Sérail, he shapes a golden, gourmand tobacco accord with his characteristic contrast of sweetness and structure: fruity brightness, rum-like warmth and a smoky, textured base that keeps the composition elegant rather than syrupy.
Collaborators
Naomi Goodsir helped define the fragrance’s creative universe, bringing her taste for characterful, couture-like compositions and the house’s fascination with noble materials. Renaud Coutaudier is credited as co-creative director, helping shape the brand’s olfactory direction and the final concept around golden tobacco and textured oriental warmth.
Naomi Goodsir’s story
Naomi Goodsir Parfums approaches fragrance as a crafted object: distinctive, tactile and deliberately individual. The house favors original compositions built around expressive raw materials, with an emphasis on texture, elegance and a quietly radical sense of style rather than trend-led polish.
Or du Sérail’s concept
Or du Sérail, meaning “gold seraglio,” was launched in 2014 as the brand’s third fragrance. Its concept draws on opulent Middle Eastern imagery and on Delacroix-inspired fantasy, translating that world into a sweet, smoky oriental built around tobacco, fruit, honey and warm resins.
Extra info
Or du Sérail means “gold seraglio.” It was released in 2014 and later appeared in updated 2019 packaging with a crimped spray. The fragrance is often described as a golden tobacco gourmand with a rum-soaked, candied-fruit feel.